Annual Report '15

Project Overview

The 2015 Capital Area United Way annual report was the first large-scale project I undertook, while working for the organization. The marketing department would design the book in house, and provide it to an external design firm for final touches and printing. Comparing the version provided to the design firm, versus what was originally supplied, my Creative Director tasked me with designing all future annual reports in house and printing them with a local print house.

Key design elements:

• Celebrate Capital Area United Ways' 90th anniversary
• A running timeline that featured big milestones in the orgnaization's history
• An infographic to illustrate CAUW's various initiatives over the past year